Sony is relaunching the WH-1000XM4 as the WH-1000XM4C at $299, undercutting its current flagship headphones with a lower entry price and new colorways.
The XM4 line built its reputation on best-in-class active noise cancellation and 30-hour battery life. A reboot at this price point signals Sony is targeting a market segment its newer flagships have priced out, not just recycling old hardware.
The full article covers two additional affordable headphones launching alongside the XM4C. The pricing and specs of those companions will determine whether Sony is building a real budget tier or just moving inventory.
[READ ORIGINAL →]